{"id":42134,"date":"2025-12-17T17:43:47","date_gmt":"2025-12-17T17:43:47","guid":{"rendered":"https:\/\/press-room.saatva.com\/?post_type=announcements&#038;p=42134"},"modified":"2026-01-08T03:44:27","modified_gmt":"2026-01-08T03:44:27","slug":"saatva-bay-golf-club-tgl-partnership","status":"publish","type":"announcements","link":"https:\/\/press-room.saatva.com\/announcements\/saatva-bay-golf-club-tgl-partnership\/","title":{"rendered":"Saatva Named Official Mattress Partner of The Bay Golf Club"},"content":{"rendered":"\r\n<p class=\"is-style-h2 has-accent-color has-text-color has-link-color wp-elements-3d64fae8d593b642781e64d1c7bad90a\"><em>The Smarter Luxury Sleep Company Becomes an Official Team Partner Ahead of Season 2 of TGL Presented by SoFi<\/em><\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/tglgolf.com\/thebaygolfclub\" target=\"_blank\" rel=\"noopener\"><strong>The Bay Golf Club<\/strong><\/a>, one of the six founding teams of TGL presented by SoFi, today announced an integrated partnership with <a href=\"https:\/\/www.saatva.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Saatva<\/strong><\/a>, the Smarter Luxury Sleep Company. As the Club\u2019s <strong>Official Mattress and Restorative Sleep Partner<\/strong>, Saatva will play a key role in underscoring the importance of recovery and sleep quality to peak athletic performance as The Bay Golf Club tees off in its first match of <strong>TGL Season 2<\/strong> <strong>on<\/strong> <strong>Tuesday, January 6 at 5 p.m<\/strong>, ET on ESPN when it takes on defending champion Atlanta Drive GC.<\/p>\r\n\r\n\r\n\r\n<p>\u201cAs we continue to grow our fanbase and pursue innovative ways to elevate player performance, Saatva is a natural partner for our team,\u201d says<strong> Eric Kwait, President of The Bay Golf Club<\/strong>. \u201cWe\u2019re excited about what we have planned together this season, and their focus on restorative sleep aligns perfectly with our team\u2019s values and competitive edge.\u201d<\/p>\r\n\r\n\r\n\r\n<p><strong>To activate the partnership, The Bay Golf Club and Saatva will:<\/strong><\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Host a series of consumer activations during the TGL season at Saatva Viewing Rooms throughout the Bay Area, giving fans a taste of TGL competition through Dryvebox, a high-tech mobile golf simulator.\u00a0<\/li>\r\n\r\n\r\n\r\n<li>Enlist Saatva as the Presenting Partner for one of The Bay Golf Club\u2019s matches during the TGL season.\u00a0<\/li>\r\n\r\n\r\n\r\n<li>Collaborate on custom content featuring The Bay Golf Club players throughout the TGL season and launch a <strong><em>\u201cSleep Better, Swing Better\u201d<\/em><\/strong> sweepstakes, which will give fans a chance to win up to $5,000 in Saatva store credit and a VIP trip to SoFi Center Palm Beach Gardens to see The Bay Golf Club compete in a TGL match, complete with a player meet and greet. Fans can stay tuned for more details on how to enter for a chance to win.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>\u201cAt Saatva, we\u2019ve always believed that great performance starts with restorative sleep,\u201d said <a href=\"https:\/\/www.saatva.com\/press-room\/leadership\/ron-rudzin\/\" target=\"_blank\" rel=\"noopener\"><strong>Ron Rudzin<\/strong><\/a><strong>, Founder and CEO of Saatva<\/strong>. \u201cPartnering with The Bay Golf Club allows us to showcase how high-quality sleep can directly impact focus, recovery, and results at the highest levels of sport. We\u2019re proud to support the team as they begin an exciting new season.\u201d<\/p>\r\n\r\n\r\n\r\n<p>Saatva is known for handcrafted, made-to-order mattresses designed and assembled in the United States. With a growing portfolio of award-winning mattresses and luxury bedding, the brand brings modern, eco-conscious design to every bedroom. Guided by a vision to make luxury sleep both accessible and responsible, Saatva is a leader in innovation, transparency, and purpose-driven values. With its new partnership with The Bay Golf Club, Saatva adds to its sports sponsorship portfolio that includes <a href=\"https:\/\/www.saatva.com\/press-room\/announcements\/saatva-announcing-official-mattress-sponsorship-of-la28-olympic-games\/\" target=\"_blank\" rel=\"noopener\">Team USA and the LA28 Olympic and Paralympic Games<\/a>, <a href=\"https:\/\/www.saatva.com\/press-room\/announcements\/saatva-named-official-mattress-and-restorative-sleep-provider-of-usa-gymnastics\/\" target=\"_blank\" rel=\"noopener\">USA Gymnastics<\/a>, <a href=\"https:\/\/www.saatva.com\/press-room\/announcements\/saatva-named-official-mattress-partner-of-us-figure-skating\/\" target=\"_blank\" rel=\"noopener\">U.S. Figure Skating<\/a>, <a href=\"https:\/\/www.saatva.com\/press-room\/announcements\/saatva-lakeshore-foundation-partnership\/\" target=\"_blank\" rel=\"noopener\">Lakeshore Foundation<\/a>, and its associated national teams (USA Wheelchair Rugby, Boccia United States, USA Para Powerlifting) \u2013 further championing restorative sleep across the sports verticals.<\/p>\r\n\r\n\r\n\r\n<p>Fans can follow <a href=\"https:\/\/www.instagram.com\/thebaygolf\/?hl=en\" target=\"_blank\" rel=\"noopener\"><strong>The Bay Golf Club<\/strong><\/a> and <a href=\"https:\/\/www.instagram.com\/saatva\/?hl=en\" target=\"_blank\" rel=\"noopener\"><strong>Saatva<\/strong><\/a> social channels for updates on activations and sweepstakes. For more information about The Bay Golf Club and TGL, visit <a href=\"http:\/\/tglgolf.com\" target=\"_blank\" rel=\"noopener\"><strong>TGLGolf.com<\/strong><\/a>.\u00a0<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" class=\"wp-image-42136\" src=\"https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4-1024x682.jpeg\" alt=\"Australian Professional Golfer Min Woo Lee hitting his drive\" srcset=\"https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4-1024x682.jpeg 1024w, https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4-600x400.jpeg 600w, https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4-768x512.jpeg 768w, https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4-1536x1023.jpeg 1536w, https:\/\/press-room.saatva.com\/wp-content\/uploads\/2025\/12\/image-4.jpeg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<p>Photo credit: Douglas DeFelice\/TGL<\/p>\r\n\r\n\r\n\r\n<p><strong>About The Bay Golf Club<\/strong><\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/tglgolf.com\/thebaygolfclub\" target=\"_blank\" rel=\"noopener\">The Bay Golf Club<\/a> embodies the vibrant spirit and diverse culture that make the Bay Area extraordinary. Based in a region known for breaking boundaries and embracing bold ideas, The Bay Golf Club brings together world-class athletes, innovative technology, and community-driven values to reimagine golf for a new generation. Owned by an investment group including NBA champions Stephen Curry, Andre Iguodala, and Klay Thompson, alongside the Marc Lasry-led <a href=\"https:\/\/www.avenuecapital.com\/strategies\" target=\"_blank\" rel=\"noopener\">Avenue Sports Fund<\/a>, The Bay Golf Club features an international roster of golf stars, including Wyndham Clark, Shane Lowry, Min Woo Lee, and Ludvig \u00c5berg. More than just a team, The Bay Golf Club represents the Bay Area&#8217;s commitment to inclusion, innovation, and the belief that sport can be a catalyst for positive change in our community. Through the fusion of cutting-edge technology and competitive golf, The Bay Golf Club is creating an experience that&#8217;s as diverse and dynamic as the Bay Area itself. To learn more, visit <a href=\"https:\/\/tglgolf.com\/thebaygolfclub\" target=\"_blank\" rel=\"noopener\">tglgolf.com\/thebaygolfclub<\/a>.<\/p>\r\n\r\n\r\n","protected":false},"featured_media":42137,"template":"","meta":{"_acf_changed":true,"_links_to":"","_links_to_target":""},"announcement_category":[208,209],"class_list":["post-42134","announcements","type-announcements","status-publish","has-post-thumbnail","hentry","announcement_category-partnerships","announcement_category-sports"],"acf":[],"_links":{"self":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/announcements\/42134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/announcements"}],"about":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/types\/announcements"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/media\/42137"}],"wp:attachment":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/media?parent=42134"}],"wp:term":[{"taxonomy":"announcement_category","embeddable":true,"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/announcement_category?post=42134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}