{"id":36890,"date":"2024-08-31T15:51:00","date_gmt":"2024-08-31T15:51:00","guid":{"rendered":"https:\/\/press-room.saatva.com\/leadership\/laura-goldstein-2\/"},"modified":"2026-03-19T16:12:10","modified_gmt":"2026-03-19T16:12:10","slug":"ricky-joshi","status":"publish","type":"leadership","link":"https:\/\/press-room.saatva.com\/leadership\/ricky-joshi\/","title":{"rendered":"Ricky Joshi"},"content":{"rendered":"
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Meet Ricky Joshi<\/h1>\n\n\n\n

Meet Saatva’s Co-Founder and Advisor who’s passionate about innovative digital experiences.<\/p>\n\n\n\n

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    \n Co-Founder & Advisor\n <\/p>\n \n

    Ricky Joshi<\/h2>\n\n
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    Ricky Joshi is a Co-Founder and Advisor at Saatva. At Saatva, Joshi has been responsible for building the marketing infrastructure from the ground up, driving the company to over $400M in annual revenue. Most recently, he led Saatva’s national retail store rollout, product expansion, and all other strategic planning efforts. Prior to co-founding Saatva, Joshi started Sky Social Media, one of the earliest social media agencies, where he developed Facebook apps and microsites for many of the world\u2019s most prominent brands, including Men\u2019s Wearhouse, Norton Anti-Virus, and McDonald\u2019s. As a veteran of Web 2.0 and the social media revolution, Joshi spearheaded business development at the Interpublic Group and led the company’s $2.5M Series C investment (2006) in Facebook. \u00a0Joshi holds an MBA from Columbia Business School and a bachelor\u2019s degree with honors from Dartmouth College.<\/p>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

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    “Digital and physical retail experiences need to complement each other, be consistent as well as seamless. We will always be a digital-first company, so for us, the physical presence is an opportunity to bring our online brand to life.”<\/p>\n<\/blockquote>\n\n\n\n

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    \n Featured Articles\n <\/h3>\n\n
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    \n \"Saatva\n \n \n <\/div>\n\n
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    \n San Francisco Business Journal\n <\/p>\n\n

    \n New York mattress firm debuting showroom in Union Square\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Screenshot\n \n \n <\/div>\n\n
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    \n Zipline\n <\/p>\n\n

    \n Industry trends: The Future of Retail\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Fast\n \n \n <\/div>\n\n
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    \n Fast Company\n <\/p>\n\n

    \n Growth Agents 2024: Meet the C-suite stars bringing\u00a0their brands to the next level\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Store\n \n \n <\/div>\n\n
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    \n Baltimore Business Journal\n <\/p>\n\n

    \n Luxury online mattress brand Saatva to open viewing room in Harbor East\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Philly\n \n \n <\/div>\n\n
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    \n Philadelphia Business Journal\n <\/p>\n\n

    \n Luxury online mattress brand Saatva to open brick-and-mortar location in Center City\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"aaaada74c286480f9fc370a888aa3cf2\"\n \n \n <\/div>\n\n
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    \n CMSWire\n <\/p>\n\n

    \n How Does the Physical Customer Experience Impact the Digital CX?\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Saatva\n \n \n <\/div>\n\n
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    \n Chamber of Commerce\n <\/p>\n\n

    \n How Online Mattress Pioneer Saatva\u00a0Plans to Take Its Sales to the Next Level\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n<\/div>\n
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    \n How On Camera\n <\/h3>\n\n
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    \n \"Screenshot\n \n \n <\/div>\n\n
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    \n Chord Commerce\n <\/p>\n\n

    \n Behind the Scenes: Scaling Saatva to $600M Revenue w\/ Co-Founder Ricky Joshi\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n Retention.com\n <\/p>\n\n

    \n How Saatva Disrupted the Mattress Industry and Built a $400M Brand with Ricky Joshi\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"SAP\n \n \n <\/div>\n\n
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    \n Fast Company\n <\/p>\n\n

    \n Building relationships that last a lifetime\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n<\/div>\n
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    \n Podcast Appearance\n <\/h3>\n\n
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    \n \"xbb\"\n \n \n <\/div>\n\n
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    \n Brilliant Commerce\n <\/p>\n\n

    \n Behind the Scenes: Scaling Saatva to $600M Revenue w\/ Co-Founder Ricky Joshi\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Ricky\n \n \n <\/div>\n\n
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    \n Modern Retail\n <\/p>\n\n

    \n \u2018Basically profitable since day 1\u2019: Saatva co-founder Ricky Joshi on tackling the luxury mattress market\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Ricky\n \n \n <\/div>\n\n
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    \n Retail Refined\n <\/p>\n\n

    \n Prioritizing Customers Needs Enhances Every Shopper\u2019s Buying Experience\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Screenshot\n \n \n <\/div>\n\n
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    \n Beyond A Million\n <\/p>\n\n

    \n How Saatva Scaled Their $400M Mattress Brand\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n\n \n
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    \n \"Screenshot\n \n \n <\/div>\n\n
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    \n NEW AMERICAN MEDIA PODCAST\n <\/p>\n\n

    \n Saatva Co-Founder and Chief Strategy Officer’s Entrepreneurial Journey\n<\/h3>\n <\/div>\n <\/a>\n<\/article>\n<\/div>\n<\/div>\n\n\n\n
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    Connect with Ricky<\/h2>\n\n\n\n
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    For editorial inquiries or speaking opportunities, please reach out to Saatva\u2019s PR team, Shari Ajayi and Ariel Noh, at\u00a0press@saatva.com<\/strong><\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

    <\/div>\n<\/div>\n\n<\/div>\n <\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Meet the Co-Founder & Advisor of Saatva, the Smarter Luxury Sleep Company.<\/p>\n","protected":false},"featured_media":38049,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"class_list":["post-36890","leadership","type-leadership","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/leadership\/36890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/leadership"}],"about":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/types\/leadership"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/media\/38049"}],"wp:attachment":[{"href":"https:\/\/press-room.saatva.com\/wp-json\/wp\/v2\/media?parent=36890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}