Saatva Holds Breakfast in Bed Event at New Flatiron Viewing Room


For Better Sleep Month, Saatva brought together local media + tastemakers to visit its newest Viewing Room in Flatiron. Guests were invited to walk through and experience Saatva’s products in person. Attendees enjoyed background music by BetterSleep and a range of treats from Popup Bagels, OM Juice & Pitcher Coffee, waking up with Sage & Sound facial massage treatments & receiving customized Petite Plume robes by Abbode, embroidered live & on-site. Guests took home a Saatva-branded tote bag, including Levain cookies of their choice and an adorable Slumberkins sloth for the sleepy child in their life.
The event was a great success, with an incredible turnout and positive feedback from guests about the entire experience. The breakfast format encouraged attendees to stop by for a pick-me-up before heading out for their day while learning more about Saatva’s Flatiron location & Viewing Room technology.
Notable guests included Ron Rudzin (CEO, Saatva), Byron Golub (Vice President of Product and Merchandising, Saatva), Lori Bergamotto, Grace Wu, Anna Fixsen, Kaitlin Peterson, Hannah Oh, Jamie Fischer, Jasmine Gomez, Kara Cuzzone, Kate Doherty, Kenley Stevenson, Megan Uy, Nick Guy, Nishka Dhawan, Rachel Lubitz, Tobey Grumet Segal, Trishna Rikhy, Vanessa Gordon, Vivien Moon, Brittany Leigh-Ball, Michelle Pham, Gracie Wiener, Stephanie Nass, Alicia Kort, Andrea Lillo, Anvita Reddy, Brigid Kennedy, Caroline Curran, Catherine DiPersico, and more.

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