U.S. Paralympian Brenna Huckaby, a Three-Time U.S. Gold Medalist, Joins Saatva as Brand Ambassador
Championing Team USA’s Restorative Sleep on the Road to Milano Cortina 2026
Saatva, the Smarter Luxury Sleep Company, is proud to announce its partnership with U.S. Paralympian Brenna Huckaby, a three-time U.S. Paralympic gold medalist in Para snowboarding. As a new brand ambassador, Huckaby joins Saatva’s mission to champion the power of restorative sleep for Team USA athletes. Known for her perseverance and transformative advocacy for disability awareness, Huckaby embodies the resilience and strength that define Saatva and Team USA.
Huckaby, who was diagnosed with cancer at the age of 14, which led to the amputation of her right leg, was introduced to Para snowboarding as part of her recovery. She didn’t just adapt, she thrived as she found a new passion and purpose, and has risen to become one of the most decorated athletes in the sport of Para snowboarding. Her journey is one of extraordinary courage, determination, and inspiration, qualities that mirror Saatva’s commitment to helping people embrace obstacles through the power of restorative sleep. As both a champion athlete and devoted mom, Huckaby balances elite competition with family life, showing that strength comes in many forms.
“As an athlete, a parent, and an advocate, I know that recovery and balance start with sleep,” said Brenna Huckaby. “The better I rest, the better I show up, whether that’s on the slopes, with my family, or in my community. Partnering with Saatva feels so natural because we share the belief that restorative sleep is the foundation for everything we do.”
To mark her ambassador debut, Huckaby will be featured across Saatva’s platforms, sharing her perspective on the role of sleep in elite training, parenthood, and advocacy. She has also curated her favorite Saatva picks in a special gift guide, encouraging others to prioritize restorative sleep as a foundation for well-being.
Brenna Huckaby also shares her insights on the importance of sleep and recovery in a featured post on Saatva’s Sleep Enlightened blog, where she offers her top sleep tips for staying balanced and well-rested.
“At Saatva, we know that sleep is one of the most powerful tools for recovery, resilience, and strength,” said Ron Rudzin, Founder and CEO of Saatva. “Brenna Huckaby is an incredible athlete and role model who embodies perseverance, authenticity, and empowerment. We’re honored to support her and Team USA on the road to the Olympic and Paralympic Winter Games Milano Cortina 2026 and the LA28 Games.”
This announcement builds on Saatva’s role as the Official Mattress and Restorative Sleep Provider of Team USA and the LA28 Olympic and Paralympic Games, with its Team USA partnership beginning ahead of the Olympic and Paralympic Winter Games Milano Cortina 2026. As part of the collaboration, Saatva will work with Team USA to provide luxury top-of-bed items to Team USA athletes at Milano Cortina 2026 and will work with LA28 to provide mattresses, linens, and pillows to athletes for the LA28 Games.
The partnership reflects Saatva’s broader mission to elevate the importance of sleep as a foundation for strength, recovery, and peak performance. In collaboration with Team USA and NBCUniversal, Saatva will continue to share inspiring athlete stories and spotlight the transformative power of sleep in the lead-up to the Olympic and Paralympic Games.
From luxury craftsmanship to world-class competition, Saatva and Brenna Huckaby share a common belief: every victory—on the slopes, at home, and in life—begins with a great night’s sleep.
For media inquiries or to request an interview with Brenna Huckaby, please contact Saatva’s PR team, Shari Ajayi and Ariel Noh, at press@saatva.com.
About Saatva
Saatva, one of the first companies to sell luxury mattresses online in 2010, was founded on the principle that everyone deserves healthy and restorative sleep on a quality bed. Its name is derived from the Sanskrit word meaning truth, purity, and wholeness, which guides the brand in everything it does. All of Saatva’s handcrafted, environmentally conscious mattresses are made to order in the USA with premium materials that are better for sleepers and the environment.
Saatva offers best-in-class mattresses in five different categories: innerspring, ultra-premium memory foam, all-natural latex, hybrid, precision adjustable air, and specialty designs for babies, kids, murphy beds, and pets—plus designer bed frames, nightstands, lighting, chairs, rugs, bath towels, and a full collection of luxury bedding products. Made with recycled steel, organic cotton, and CertiPUR-US® foams, Saatva mattresses reflect the company’s commitment to environmentally conscious practices, always hand-delivered and set up in the customer’s home via complimentary white glove delivery, never compressed in a box for doorstep shipping.
Celebrating 15 years of delivering exceptional comfort, Saatva provides customers with an unparalleled mattress and home furnishings experience that perfectly captures the essence of Smarter Luxury Sleep. For more information about Saatva’s partnership with LA28 and Team USA, please visit the Saatva x LA28 Press Room.
About Brenna Huckaby
Brenna Huckaby is a four-time Paralympic medalist, including three Paralympic gold medals, and five-time World Champion in Para snowboarding. A native of Louisiana and a former competitive gymnast, she was diagnosed with osteosarcoma, a rare bone cancer, at age 14, which led to the amputation of her right leg. The two-time Paralympian was introduced to Para snowboarding on a rehabilitation trip to Utah and quickly found success in the sport.
In her Paralympic debut at the Paralympic Winter Games PyeongChang 2018, Huckaby won two gold medals. A leading voice for disability advocacy, she orchestrated a campaign that earned her the right to compete in events at the Paralympic Winter Games Beijing 2022 that were initially limited to less impaired athletes. She went on to win gold and bronze at the Beijing Games.
Huckaby, who is represented by Octagon, continues to use her platform to advocate for increased disability representation and inclusion, and she speaks openly about parenting, overcoming cancer, mental health, and body positivity. Off the snow, she is a mother of two daughters and enjoys spending time with her family. She uses her platform to challenge stereotypes and redefine what strength and success look like on and off the podium. For more information about Brenna Huckaby, please visit brennahuckaby.com.