Saatva Joins East End Taste’s “A Midsummer Night’s Wellness Reset” in the Hamptons
On August 14, 2025, Saatva participated in A Midsummer Night’s Wellness Reset, an intimate wellness event hosted by Vanessa Gordon of East End Taste and presented by Organic Edge at Karma Collective in Southampton. The early-evening gathering brought together a curated group of wellness-minded guests for restorative treatments, elevated non-alcoholic mixology, and thoughtful gifting designed to inspire a serene summer reset.
With its calm, design-forward setting, the event was crafted for a high-intent wellness community, encouraging guests to slow down, discover new therapies, and connect with practitioners and premium brands.
“My goal was to create a beautifully paced wellness immersion, equal parts discovery and restoration. Thanks to our practitioners, culinary partners, and generous sponsors, guests left genuinely relaxed, informed, and inspired,” said Vanessa Gordon, CEO and Publisher of East End Taste.
As part of its 15th anniversary celebration, Saatva contributed its Drift votive candles from the Saatva Candle Collection to the exclusive gift bags, giving guests a luxurious way to continue their relaxation ritual at home. Featuring a soothing lavender and vetiver blend, Drift encourages deep relaxation—aligning seamlessly with the evening’s restorative theme.
Saatva’s four-piece candle set is handcrafted in California using a natural coconut wax blend, premium organic fragrance oils, and 100% cotton wicks for a clean burn. Each scent is designed to correspond with the four stages of sleep: Unwind (Ylang Ylang & Neroli), Drift (Lavender & Vetiver), Dream (Cedarwood & Vanilla), and Restore (Chamomile & Bergamot). Explore the full collection here.
The Hamptons gathering was a natural fit for Saatva’s mission to elevate sleep and wellness through thoughtfully designed products. By gifting Drift candles from the Saatva Candle Collection, the brand extended its commitment to helping people achieve deeper, more restorative rest—long after the event ended. The partnership with Vanessa Gordon and East End Taste underscored Saatva’s continued dedication to aligning with like-minded wellness leaders and creating experiences that inspire balance, relaxation, and better sleep for all.
About Saatva
Saatva, one of the first companies to sell luxury mattresses online in 2010, was founded on the principle that everyone deserves healthy and restorative sleep on a quality bed. Its name is derived from the Sanskrit word meaning truth, purity, and wholeness, which guides the brand in everything it does. All of Saatva’s handcrafted, environmentally conscious mattresses are made to order in the USA with premium materials that are better for sleepers and the environment.
Saatva offers best-in-class mattresses in five different categories: innerspring, ultra-premium memory foam, all-natural latex, hybrid, precision adjustable air, and specialty designs for babies, kids, murphy beds, and pets—plus designer bed frames, nightstands, lighting, chairs, rugs, bath towels, and a full collection of luxury bedding products. Made with recycled steel, organic cotton, and CertiPUR-US® foams, Saatva mattresses reflect the company’s commitment to environmentally conscious practices, always hand-delivered and set up in the customer’s home via complimentary white glove delivery, never compressed in a box for doorstep shipping.
Celebrating 15 years of delivering exceptional comfort, Saatva provides customers with an unparalleled mattress and home furnishings experience that perfectly captures the essence of Smarter Luxury Sleep. For more information about Saatva, please visit saatva.com/press-room.
About East End Taste
East End Taste is a luxury event production company and editorial platform rooted in the Hamptons, crafting high-touch experiences for hospitality, culinary, and lifestyle brands. We design and produce end-to- end activations, concept and creative, venue and talent, sponsor integration, guest curation, and run-of-show, and amplify them with integrated media and PR strategy across our publication, partner channels, and press network. Known for our signature summer event, the Hamptons Interactive Brunch, our programs pair chef-driven moments, curated luxury gifting, and media-forward storytelling to create measurable impact.
Our refined editorial lens, covering the evolving world of food, travel, and culture from the East End of Long Island to global destinations, powers strategic content, influencer/talent collaborations, and top-tier placements that extend each event’s life well beyond the day. For discerning audiences who value elegance and substance, East End Taste bridges the world with the Hamptons lifestyle, connecting brands to the right people, in the right settings, with narratives that resonate.
Photo Credit: Madison McGaw/BFA.com