black friday deals - saatva mattress on sale for black friday

Black Friday Deals: Mattresses, Bedding, and Buying Advice

/ November 4, 2021

It's the most wonderful time of the year: Black Friday is upon us.

This major sale holiday is a time when you can score plenty of discounts on just about any item, including mattresses and bedding. Whether you decide to shop in person this year or buy online, there are steps you can take to maximize your savings to ensure you really get the best deals possible. 

Keep scrolling for the best Black Friday deals on mattresses and bedding, as well as answers to your most pressing Black Friday questions.

Black Friday mattress deals

Mattresses are one of the most popular items you'll find on sale this Black Friday. If you're in the market for a new one, then check out our comprehensive guide on how to find the best Black Friday mattress deals. Learn about different types of mattresses, choosing the right one for your sleep position, getting the best deal for your money, and more.

Black Friday bedding deals

Sheets and pillows are also popular sale items on Black Friday. If you're looking to swap out your old bedding or buy holiday gifts for friends and family, then check out our in-depth guide to the best Black Friday bedding deals. Learn about popular sheet and pillow materials, how to choose the best sheets for a cool night's sleep, how to select the best pillow for your sleep position, and more.

Black Friday FAQs

Black Friday can be a pretty overwhelming time to shop. When do the sales start and end? How do you know if you're really getting a good deal? We're answering the most common Black Friday questions so you can shop confidently this holiday season.

When is Black Friday 2021?

Black Friday is always held the day after Thanksgiving. This year, Thanksgiving falls on Nov. 25, which means Black Friday will take place on Nov. 26.

What will Black Friday 2021 look like?

Black Friday shopping looked different last year due to Covid-19. While Black Friday was traditionally held in stores, many retailers decided to not open their doors last year. Instead, they offered deals exclusively online so employees could spend the holiday weekend with their families—and so you didn't have to venture out into a crowded store during the pandemic. 

This year, Black Friday will likely be similar, with many brands offering enticing online deals so you don't have to leave home. You can also expect Black Friday sales to start well before Thanksgiving weekend this year, with many in-demand items selling out fast. 

When do Black Friday sales start?

Traditionally, online retailers and brick-and-mortar stores used to kick off their Black Friday deals at midnight on Thanksgiving night. But in recent years, Black Friday has become much more than a day-long event.

Many Black Friday sales start the week of Black Friday and continue through the weekend. In 2021, some retailers even started posting their Black Friday deals online as early as October. 

When do Black Friday sales end?

Many Black Friday sales will last the entire holiday weekend online. This will give shoppers ample time to take advantage of Black Friday deals even if they're not able to shop in person this year. And once the weekend is over, many retailers roll right into Cyber Monday discounts that last into the week.

What is the best time to shop on Black Friday?

Because many of the most popular items will sell out fast on Black Friday, it's best to get your shopping done as early as you can. This year, many brands are starting their sales early online, so check to see if the products you want are on sale before Black Friday and grab them before they're gone. 

Why is it called Black Friday?

For all the hype surrounding it, the name “Black Friday" has always sent a mixed message. Multiple sources attribute it to the Philadelphia police, who first used it in the 1950s to describe the scene when huge crowds of shoppers choked the city streets on the day after Thanksgiving.

Another popular theory has it that the term is a reference to retailer profits, marking the day during the year when businesses go from losing money to being “in the black."

Do stores raise prices before Black Friday?

According to the Wall Street Journal, retailers sometimes slightly raise the price of an item in the days before Black Friday so it looks like the discount is even bigger.

Online direct-to-consumer retailers, like Saatva, sell directly to you, eliminating the costs associated with running a store and passing the savings on to customers.

Is Black Friday worth it?

If you're looking to save money, then it's worth shopping on Black Friday. You can typically expect to save 20% or more over Thanksgiving weekend, according to Duncan Financial Group. 

Is Black Friday really cheaper?

You can find plenty of items for less money on Black Friday. In fact, Duncan Financial Group reports shoppers usually save upwards of 20% on this day. 

But just because something costs less on Black Friday doesn't necessarily mean it's the best deal. When it comes to big-ticket items like mattresses, you'll want to read the fine print so you know exactly what you're getting into when it comes to delivery, returns, and more.

How do you get the best deals on Black Friday?

To get the best deals on Black Friday, it pays to have a plan:

  • Do your research in advance. Before Black Friday gets here, start your research on the products you're interested in buying to make sure you're truly getting something high-quality. Being knowledgeable about what you buy will help you avoid ending up with a bad product.
  • Shop online. Save yourself the stress of going into a store and buy online instead. You'll find the same deals you would in-store—and potentially even better!—without any of the hassle of having to line up before a store opens and deal with crowds.
  • Read the fine print. Just because an item's on sale doesn't mean you're getting the best deal. Always read the fine print before buying big-ticket items to see if you have to pay extra for delivery and returns.

Shop Saatva on Black Friday

Saatva offers a wide selection of high-quality mattresses, bedding, and bed accessories for great prices year-round. This Black Friday, take 10% off orders sitewide and 15% off orders over $2,500. 

Whether you're in the market for a new mattress for yourself or your child or want to stock up on sheet sets for the holidays, you're sure to find something you like at Saatva. We even give you a 180-night home trial on our mattresses so you can take your time deciding whether it's right for you. 

The holiday shopping fun doesn't have to end when Black Friday is over. If you're interested in checking out even more sales, we've put together a comprehensive guide to Cyber Monday deals on mattresses, sleep-enhancing tech gadgets, and more. 

christina heiser

Christina Heiser

Christina Heiser is the senior content manager at Saatva. She has held previous positions at Everyday Health, Women's Health, and L'Oréal. When she's not working, you can find Christina checking out the latest boutique fitness classes in New York City, cheering on her college basketball team (go Red Storm!), and trying new beauty and wellness trends.

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